SafeHouse Chicago and Milwaukee

SafeHouse is Milwaukee's most well-known secret, a hidden restaurant & bar founded in 1966. To enter, one must first find the hidden red door labeled "International Exports LTD." and know the password to be let through. Once inside, guests are greeted with an ever-changing environment of authentic spy artifacts, gadgets, movie props, the world's largest mechanical puzzle, disappearing booths, secret exits, and historical references that fill the restaurant's different sectors.

The restaurant is undergoing a slight rebranding in which they want to appeal to a more mature demographic. This required all new imagery that represents the space more maturely and intimately, but doesn’t give away the fun activities that are waiting for customers when they come in!

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